Well because Americans don't spend enough on this game, Frogster US made a Terrible mistake years ago by not initiating IP blocks on non Frogster countries. We have mass amounts of foreign players who can't buy diamonds even if they wanted to. Its a strategic business move if were not buying alot of diamonds why do anything special for North America, we just need to all accept that we will get the same sales as EU. For a long time people bragged "I'm f2p, you're stupid gor buying diamonds" back then I fought that type of belief and those people. Well welcome to the endgame of f2p gone wild.
I wouldn't keep FA open either, they tried their absolute best to get people excited and buy diamonds, but at the end of the day frogster America didn't fail us, you f2p failed them. Keep it up though and give frogster EU the ability to say "you know were barely making enough to pay for the servers"
I know alot of you don't like to hear reality of business, to us its a game to them its a business investment, and gameforge is not known for keeping games that are not profiting. Yeah ask the F2P Mythos players. I've been saying these things before FA was closed, but what do I know I've only run a few multi million dollar business. I've only closed down four unprofitable branches, and I've only bought out a few bankrupt companies.
Accept how it is now, spend money if you want change, don't spend there will be an even more drastic change coming.
I hear you... I have run or managed businesses working retail, wholesale, and restaurant/bar... The issue I see with stating it as above is that the "blame" (causality) is placed on the consumer when we both know it is up to the business to provide a product and terms that people want to buy into.
Lets go with a bar example. Say, you opened a bar with the concept that people could have all the well drinks they want but have to pay for top shelf liquor. Now, this bar, unsurprisingly, takes off. The biggest problem is that it is way to busy. There are people willing to pay but they can't get to the bar as much as they want. There are people that don't mind waiting but are broke. So these folks work out a deal and start trading 2 well drinks for a top shelf.
From the point of the bar, this is horrible. You have people just sitting in line over and over and you are giving out well drinks hand over fist and selling no more top shelf than you have capacity to serve anyway. What to do? You can say that this is absolutely banned but, yea good luck on that one... It seems crazy to just close this insanely popular club... All these people are here, after all so the concept must be working! If you are Frogster, you do 2 things... First, you crank the price of top shelf drinks. Customers do explain this to a degree and, up to a point it is still a good value when factor in the trades with other customers so that everyone gets what they want.
However, the other thing you do is start charging for mixers and ice (possibly the glass too). Now customers are starting to get ticked. They start realizing that they are now paying for every drink unless they want a neat drink in their hands (which no one does). People start leaving... What to do now? How 'bout cutting overhead? If you get rid of the bartenders and just put in some automatic dispensers that can serve a couple premeasured drinks. This is very efficient but now the variety of cocktails plummets. People leave...
Hmmm... not much left to cut... You can water down the booze.... and you may do that here and there but it is against code and you don't want to push it too much and loose your license for your other bars. Well, you go back to your revenue stream and jack up your top shelf prices even higher and reduce the number of mixers your carry so you can get a better deal on those that you still have. The problem is that it now costs more to get a drink at your bar, trading included and customers get a sub-par drink and feel nickel and dimmed for the ice and glass "options". Mean while a new, "normal", bar is opening across the street but it is 5 stories tall and has greeters, hosts, and plenty of attractive bartenders to make sure no one has to wait for their reasonably priced drink.
In a panic, you decide you are going to have a big party to "thank" customers and get them excited again about your *free* drinks. You have some giant problems though. First, there is really no money in the budget to throw this party. Second, all the staff to have a party is long gone. So you decide to charge a cover and record some friends giving a greeting and play it on the TV's in the bar. The customers, who were expecting a great comeback are disappointed and feeling both ripped off and justified as they head over to the new bar.
*Now* can you blame the customer for leaving? They were ungrateful after all! You just wanted to give away free drinks (an possibly get rich on the side). There were the "good" customers, after all, that paid for their drinks. Problem is that, because it took so long to get a drink, they wouldn't have been there without the people waiting in line for them. Besides, they behaved like customers should... they just wanted the most fun evening out with the best drinks they could get for their money.
The problem, as it turns out was with your concept. Your plan depends on you giving out a product that you can't cover the loss on. Because of your inability to see the problems that would arise and take steps to deal with the troubles that would result, patrons felt that they were treated unfairly. Ultimately, the steps you took to turn things around just made it worse as even basic service suffered. You can say that people weren't fair and abused the system, but the simple truth is that, in the final analysis, people would rather get a good drink at a good price from a good bartender who is there if something is wrong. It was a great idea to give away cheap booze to get people in the door but there were so many conditions and hoops that it just wasn't worth it. But you can say that the problem is with the customers, the ice, the bartenders, or even the booze (people clearly wanted the booze!). The problem was that your idea was untenable at best and your choices, while arguably logical at the time, did nothing to save it.