The point I'm trying to make in here is that they'd make more "cents" without the ABL's than they do with them. They'd also net a larger player base, which is desperately needed.
Less ABL's needing to be bought means more plussers, drillers, runes, and puris being bought.
Free to Play is a Marketing strategy used to lure people into playing and eventually becoming an investor in the RoM product. And I think that's why a lot of people say around since they have become lured in and became "Deep Investors" in the Rom product. Also on that note a conscience gamer will note that for the price to become endgame in RoM or any FTP you could play a sub based mmo for a few years if not more but again the lure of "Free to Play" is strong.
First off I love the ideas about the abl's but the only problem that I can conceive is that abl's as it stands is one of RoM staple sellers especially since selling gear is a hot marketplace. Abl sales are guaranteed income for Froggy and company, when all things considered, people will somewhere along the line sell gear.
I would suggest this just sell kt and rt gear for mentos like they do the kt and rt weapons and give more players an easy and decent place to start buying those plussers, puris, driller, etc. Eventually those players will move one to higher level instances farm then and the process will continue and continue to level 1,000.