This was posted by the creator of the other thread titled "ABL":
"The point I'm trying to make in here is that they'd make more "cents" without the ABL's than they do with them. They'd also net a larger player base, which is desperately needed.
Less ABL's needing to be bought means more plussers, drillers, runes, and puris being bought."
Look: the ABL's are gone from the item shop now, and this actually does look like a smart move. Sure, it will take some adjusting for people, but this is a great thing to do. This is EXACTLY how it was in Chapter 3 (RoM's most successful chapter yet). People have to get out and get their own gear and work on loving and working their own gear (meaning, like said previously, they will buy plussers and drillers and runes and puris instead of only being able to unbind the gear. This means being able to do more stuff (after of course, getting the gear yourself).
Some people want to go the lazy route and just buy the gear and wear it and go. But that's not how the game was meant to be played, and that's not what made it number 1. That's what made it easy.
Getting people out there and forming parties to survive to get gear (with full parties like all of the instances are meant to be played, not just with two twinked out players with gear they BOUGHT from the item shop) not only encourages guilds to be formed but also encourages more and more players to play. Why play an mmo if you are going to quest alone? This will encourage more PUG's.
Someone mentioned that all gear should drop bind on equip. That solves absolutely nothing. That only serves to lower gear prices, making laziness a cheaper class to pick up. People need to get out and do things for themselves, because the sense of accomplishment is that much greater and is most people's reason for staying. Invest a ton of time working to get your gear and get it good? You won't want to leave. Invest some money to buy some gear and play an end-game instance? Woopty, you're gone in a month. Having everything bind-on-equip just makes it so you have to buy a regular bind lifter to unbind things and give them to other people, as opposed to the previous advanced bind lifter.
The game is in its perfect time to be revived; most of the old players are pissed off (some are happy), but not many are playing anyways. This is how Chapter 3 started. If there was promotion done on this chapter outside of the webpage, an entirely new playerbase could be formed, and that's what this game needs to be revived. When all of the new players in chapter 3 started, they joined the game with how it was then. They didn't know how it had changed, they just saw it for what it was. And that's what would happen now.
So please, promote your game on websites and other places. Get a chapter 5 boxed set in stores, because now is the perfect time to get new players to join. A time of change and renewal.